So, here we are in the 2nd week of July, and it is becoming increasingly evident that the route towards a travel recovery is lined with gigantic barriers. This week, Gary and Hannah discuss 6 critical factors hindering a tourism rebound in South East Asia, Asia Pacific and worldwide: 1) The coronavirus; 2) Border closures and travel bans; 3) Rising economic uncertainty; 4) Consumer sentiment and the travel fear factor; 5) Reduced travel industry operational capacity, and 6) The emerging marketing challenge. Is there a take-off path to brighter skies up ahead?
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