The South East Asia Travel Show

Will Singapore Lead South East Asia’s Travel Revival?

April 15, 2021

From 2010 to 2019, Singapore's inbound arrivals grew significantly, from 11.6 million to 19.1 million. This expansion was boosted by the opening of two integrated resorts and smart marketing strategies in China and India. Throughout the 2010s, this small city state punched above its weight by thinking ahead and investing big. Singaporeans themselves are inveterate travellers, who are evidently eager to take flight again. This week, Gary and Hannah assess what happens next as Singapore makes various moves to reopen its travel economy - with a particular focus on MICE and business events travel. Which markets might Singapore focus on the bring back leisure and business travellers, will the IATA Air Travel pass help the recovery and will the air travel bubble with Hong Kong succeed second time around? Plus, how has Singapore become the world's largest cruise market during the pandemic, and what new attractions and amenities are planned? Last, but not least, how many Singaporeans say they would rather take an overseas holiday than fall in love?